Contentable Blog

Using the Force - Piggybacking off the Power of Star Wars

Posted by Ashley Smith

20-Dec-2016 13:15:47

You don’t need to be a devout of the rebel alliance, pondering whether Han or Greedo pulled the trigger first in the Cantina to appreciate an ad that makes good use of the galactic dreamscape that is Star Wars.

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Topics: social media, branding, graphic design

How to Dress Well: Online Graphic Design for Non-Designers

Posted by Ashley Smith

06-Dec-2016 16:16:48

Promoting your brand can sometimes feel like walking into a party where you know no-one. If you want to make a good impression as soon as you get through the door – you’re going to need to dress well and get their attention. Visual appeal is a big plus, and the best way to improve your appearance quickly is to have someone else do it for you, by having them pick out the best looks.

Luckily for those new to design, there are a number of online tools that are making it easy to create visual appeal for your brand through simple graphic design software curated with free to use images, fonts and templates. To help you out, we’ve set up a battle royale; we’ll be going three rounds looking at two successful tools that will help your brand dress well: Canva and Stencil.

Round 1: Usability

Canva

For all three design tools, getting started is as simple as setting up a free account – throw in your name and email and you’ll be ready to go. Starting up our first tool, Canva, users will be greeted by a slick 23 second video tutorial on how to get started by searching the image library, inserting text and downloading your finished creation. After the video is finished, you’ll find a crisp and clean interface that is easy to navigate; the only way to get lost is in the myriad of fonts, templates and visual elements.

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Topics: social media, content creation, digital marketing trends, social media marketing, graphic design